Why backpacks are cool.

When I was in school I resented having to use a backpack.

They were just so... not cool. I'd almost always do the one-shoulder-strut thing and pretend my muscles weren't straining one-sided under the weight of my text books.

But these days it's a different story.

The backpack has definitely made a stylish comeback, with many brands offering ethical, well-made versions that of course double as a handbag.

The Prospect by Lo & Sons is made using recycled plastic bottles and converts from tote to backpack.

The Prospect by Lo & Sons is made using recycled plastic bottles and converts from tote to backpack.

Backpacks can be a sustainable fashion choice - particularly if you choose one of the conscious brands I've curated for this post. But the main benefit for me is the concept of versatility.

I've touched on versatility in our shopping choices a few times, including in my post featuring new bag brand Festival Bag Co.

Versatility is the conscious consumer's best friend, as everything you own will eventually have more than one use.

RE-KÅNKEN by Fjällräven is made using recycled polyester. They encourage people to care for their backpack to extend its life.

RE-KÅNKEN by Fjällräven is made using recycled polyester. They encourage people to care for their backpack to extend its life.

Well versatility is my aim anyway! If you invest in a well-made, durable and good-looking backpack, you can:

  • Use it as a handbag by day

  • Chuck your gym things in it

  • Chuck your work/ uni things in it

  • Walk home comfortably

  • Take it travelling with you

  • Go hiking

  • Cycling

  • Picnicking

  • Carry your kids' things in it

  • Carry your partner's things in it...

  • You get the idea!

There are quite a few brands making thoughtful, good-looking backpacks - just find the right one for you!